What is social value?
Social value is the wider positive economic, social and environmental impact your organisation has on society.
This impact is often measured using proxy values attributed to things such as improving local people’s skills, using local suppliers for goods and services or reducing carbon emissions. But it also includes telling the story about how your organisation operates in an ethical way to achieve these things.
Why think about social value?
Social value is part of the overall narrative about how Healthwatch benefits local residents. Although you may only be specifically asked about it as part of the tender process for your contract, thinking about it more routinely as part of your annual planning cycle will not only strengthen your tender response but also increase ongoing public and stakeholder support.
Different angles on social value
There are two ways of looking at the added social value of a Healthwatch service.
One way is to consider the added social and economic benefits linked to improvements made to healthcare services due to your insight. Your work contributes to people being more able to retain their employment, maintain a stable home, be socially active, focus on education and can reduce pressure on carers. Reduction of health inequalities can also benefit healthcare services by reducing demand. These links can easily be forgotten, so it’s useful to find opportunities to remind stakeholders, such as local councillors, about them as you talk about the impact achieved from investing in Healthwatch.
However, service commissioners view this social value achieved through the delivery of your core contract requirements as 'benefits realisation'. It's part of the rationale for why they are commissioning the service in the first place.
What they are looking for you to address during a procurement process is the additional social value you will bring through doing things over and above core activities and contract requirements. How will your socially responsible approach to the delivery of the contract benefit the community and wider society?
“We launched the Herefordshire Community Partnership to deliver extra social value from the way we work in collaboration with our communities. This has developed over 2 years to include a systemwide approach to a community paradigm model harnessing and building prevention offer in communities. By coordinating this forum of over 100 community representatives, we’re helping grow support and resilience around things such as cost of living, isolation and loneliness, rurality, transport and access and mental wellbeing.”
Christine Price, Chief Officer, Healthwatch Herefordshire